YouTube money calculator
Estimate your channel's ad revenue from monthly views and niche RPM.
Estimate based on typical RPM ranges. Actual revenue depends on audience, season and advertiser demand.
YouTube ad revenue is driven by RPM — how much you earn per 1,000 monetized views. RPM swings dramatically by niche, so a finance channel can earn 5–10× more than a gaming channel on the same views.
Enter your monthly views and pick your niche to see an estimated revenue range. Choose the Shorts option to model the much lower Shorts RPM.
To grow revenue, the levers are more views, a higher-RPM niche or topic mix, and better audience retention so more of your views are monetized.
Frequently asked questions
How much does YouTube pay per 1,000 views?
It depends on RPM (revenue per 1,000 monetized views), which varies by niche — roughly $2–$6 for gaming and entertainment, up to $15–$40 for finance. Shorts pay far less, around $0.05–$0.12 per 1,000.
What is RPM vs CPM?
CPM is what advertisers pay per 1,000 ad impressions; RPM is what you actually earn per 1,000 views after YouTube's share and unmonetized views. This calculator uses RPM ranges by niche.
Do more views always mean more money?
Only monetized views earn ad revenue, and RPM shifts with season and audience. But more views generally means more revenue and faster progress toward monetization thresholds.